"…delightful and informative." - The New York Times
“A little slice of art.” - The Wall Street Journal
“[This] fascinating book shows pizza boxes like you’ve never seen, emblazoned with artful images so original and unexpected they would be at home in a food museum.” - The Sacramento Bee
“The detail to which Wiener chronicles the boxes is kind of insane.” - Hyper Allergic
“…one of the most effusive displays of love for corrugated cardboard the world will ever know.” - The Independent
“[This] new book answers questions you probably never asked” - USA Today
*Find out more about the book and where to buy it here.
I’m hitting the road this month to bring the pizza box love to a few cities around the US. Each event will feature a talk about pizza and pizza boxes followed by some pizza tasting! I’ll also be eating a bunch of pizza in each city before and after the events to keep in touch by tweeting @scottspizzatour and we’ll meet up!
Monday, November 11 - Chicago Pizza Tour (Chicago, IL)
We’re hitting four pizzerias in 3 hours aboard the Dough Force One. This is a rad tour and I’ve been waiting YEARS to take it. Buy tickets here.
Tuesday, November 12 - 57th Street Books (Chicago, IL)
Pizza talk + tasting from Edwardo’s Natural Pizza. Details here.
Wednesday, November 13 - Comet Ping Pong (Washington, DC)
This one’s going to be extra awesome because we’re doing a pizza box design contest and the winner gets a free bar tab. Plus there’ll be pizza on hand and books for sale via Politics and Prose. Details here.
Tuesday, November 19 - Otto Pizzeria (BU Campus - Boston, MA)
No messing around, this event is AT the pizzeria! We’ll have a tasting and talk about pizza, pizza boxes, etc. It’s sponsored by Brookline Booksmith, so books will be available. Details here.
Tuesday, November 26 - New York Public Library (NYC)
I’ll be giving a lecture about the history of the pizza box at the Mid-Manhattan branch. Details here.
Check out this episode of my favorite podcast, The Jeff Rubin Jeff Rubin Show, in which Jeff and I discuss my new book Viva La Pizza! The Art of the Pizza Box, available in bookstores and internets everywhere Nov 5. We talk about a lot of specific boxes and I thought it might help to post photos of them here. They’re in the same order talk about on the show. Your life hasn’t been this easy since Jeff released enhanced editions.
Here’s the episode guide:
We’re talking about a fantastic NYC pizzeria called Ben’s (on Spring St). Try their Sicilian pizza, particularly the Palermo. As for the box, see if you can spot all the differences between their old box and the new one!
This is the historic predecessor to the modern pizza box. The stufa is made of copper and pointed at the top to allow for better steam release than what we use to transport pizzas today.
Here’s a strange box from the Faroe Islands, an actual country north of Scotland that has funny telephone numbers.
As you’ll hear in the show, Luca Ciancio is my favorite Italian pizza box artist. He’s designed over 250 images like this and they are all amazing. Keep in mind this isn’t for any particular pizzeria, it’s a generic stock box! Much better than the “Hot and Tasty” or “Only the Finest Ingredients” we get in the US.
The Walker Lock is the most common box type. I am in awe of its simple elegance. The Walker Lock is essentially the rollover self-locking mechanism that keeps most of the nation’s pizza safe and secure during transport.
The Chicago Folder is a useful box for thick deep-dish pizzas. It’s more rare than the Walker Lock and costs more to produce.
Jeff and I talk about my favorite new pizza box technology and right now I’m super into this VENTiT box from India. It uses standard corrugated boxes with ports cut into the different layers of paper in such a way that they don’t line up - that lets steam out but keeps heat in! Amazing.
*Listen to the Jeff Rubin Jeff Rubin Show for more information about these and other boxes, as well as other non-pizza box related programming.
I wrote a book about pizza boxes. It comes out Tuesday, November 5 (one week from today). I’m super excited about it.
Viva La Pizza! The Art of the Pizza Box presents over 100 amazing pizza boxes from around the world and tells you everything you ever wanted to know about the history, art and technology of mankind’s most under appreciated art form.
Find out more about the book on my website, which has page previews, purchasing information and book events in YOUR TOWN!
Pre-order your copy TODAY from McNally Jackson (signed copies!), Amazon, or get 40% off with promo code PIZZA when purchasing directly from my publisher Melville House! It will also be available in Barnes and Noble bookstores and indie shops everywhere.