Goodbye Pizza Box

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After all the reports and rumors and even with brown paper up in the windows, I still thought there was a chance for Pizza Box. The typical New York slice shop was part of a dwindling tribe, having been in business since 1957. Box’s owner had assured me on several occasions that they were just renovating and planned to reopen in six weeks with a new layout. I was worried about the pizza changing but he seemed confident that it would just be a cosmetic alteration. About a month ago I heard from another area restauranteur that the pizzeria was not planning to reopen, so hope remained. But this week the sign finally came down and reality set in. Pizza Box is no more.

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This marks another blow to the New York slice, which has been struggling against fluctuating ingredient costs and rising rents. A slice of pizza is a great deal at $2.50, but Pizza Box had two $1 slice joints within a block and bar-lined streets like Bleecker are not usually filled with the most discerning palates at 2am. And so the Pizza Box is gone, making way for a fast-food sandwich chain that’s willing to pay more in rent than Pizza Box was bringing in from pizza sales. I can’t blame them, but I certainly can mourn the loss.

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I adore this simple box with the misspelled street name.

And what about the pizza? It wasn’t the greatest slice I’ve ever had but it was honest. It’s exactly what a New York slice should be. No fancy flour, no wood fired oven, no cheese blends — no nonsense. Just a solid pie, perfect for folding and eating on the go.

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This should be a lesson to us all. Eat good pizza. Support your local pizzeria or it will disappear. Goodbye, Pizza Box. You will be missed.

Slice Out Hunger Raises $1600 in Two Hours!

On Thursday, May 27, SPT and GAP Adventures joined forces to raise money for the homeless and hungry by harnessing the powers of pizza. We collected pies from some of the city’s top spots and offered slices for $1 each. Donations came in from Lombardi’s, NY Pizza Suprema, Arturo’s, Luzzo’s, Joe’s, John’s of Bleecker and Lazzara’s.

Since we had lined up about 45 pies, our main concern was finding enough people to eat all of them. So we were a bit overwhelmed when the event began at 6:30 and huge line formed out the door. All of the pizza was gone by 7 PM and reinforcements were called in from Joe’s, Ben’s, Lombardi’s and NY Pizza Suprema. We ended up eating all 65 pies, raising $1600 for City Harvest. Because of our love of pizza, we are putting 7,272 pounds of food on the tables of people who need it.

Our exhibit of international pizza boxes (and menus) was also a huge hit. We had submissions coming in right up to the last minute and more are on the way for next year’s event. Please contact me if you have a box you’d like to submit.

We also raised money by selling $1 raffle tickets. Prizes ranged from SPT tickets and shirts to GAP Adventures travel coupons to pizza books to passes to the Vendy Awards! We even had some great prized donated by PMQ’s Pizza Magazine.

Huge thanks to everyone who attended, especially our pals in the pizza blogosphere. You can read their accounts of the evening at Passion4Pizza and Me Myself and Pie. And just in case you’re curious, this is what the aftermath of a huge pizza party looks like.